pharmacymarketing

CRISIS MANAGEMENT: HOW CAN YOUR PHARMACY BEST SERVE THE COMMUNITY?

CRISIS MANAGEMENT: HOW CAN YOUR PHARMACY BEST SERVE THE COMMUNITY?

Within your patient base there would be trends on why people are visiting your pharmacy. Common health issues, services and conversations would be had daily. As Swarup suggests, explore these topics, and expand your scope of service accordingly. As we did with covid, look at what is required for that said crisis and build your pharmacy’s service offering from there. At Peak Strategies, we believe that is a great course of action regarding both patient experience and marketing, because you’re filling the demand of what your patients are needing.

WHAT IS YOUR POST COVID MARKETING STRATEGY?

WHAT IS YOUR POST COVID MARKETING STRATEGY?

The growth in GP$ from covid related services and products is undeniable. But, as we head into the 2023 financial year we have to take the rose tinted covid glasses off and realise this income is not forever. The covid pot of gold under the pharmacy rainbow is not a never ending solution and it has already begun to dry up as we look at recent reports.

As we say goodbye to the covid storm it is not all doom and gloom. It is just about re-evaluating your strategy. It is time to tighten the belt and focus energy where you will see future profits. In community pharmacy this means making the most of your health services and community relationships.

Pharmacy Mastermind Success Stories

Pharmacy Mastermind Success Stories

That is a life-long journey for me. But it led me to starting Pharmacy Mastermind. Pharmacy Mastermind was a key component in the evolution of myself and Peak. It brings together the people, the talent, the experience, and the skill sets needed to help pharmacies owners grow and prosper.

Now that Pharmacy Mastermind has been operating for a while, I wanted to share with you a couple of success stories and how we have helped pharmacies to grow.